In the space of one year, we increased the production for one of our clients from $558,000 in 2020 to $906,000 in 2021 — a 62% increase. In just one year of utilizing a comprehensive marketing strategy, this dental client saw a substantial increase by working with Med Rank Interactive. If a dental marketing strategy can increase productivity by $358,000 in one year, what could it accomplish in two, five, or even 10 years?
Let’s explore exactly how our dental marketing agency achieved this increase by breaking down each step of improving dental marketing productivity year-over-year.
Keep reading to learn about our special offer this month.
Improving a Dental Practice’s Marketing Productivity Year-Over-Year
Organizing your marketing strategy isn’t easy, but it is essential to improving your productivity and your bottom line. Thankfully, with dental marketing companies like Med Rank Interactive, you can focus on running your business or dental practice while we work to improve your marketing campaigns constantly.
What Is Marketing Productivity?
First of all, what are we talking about when we say “marketing productivity”? In essence, this means how productive your marketing campaign is for your bottom line in relation to cost. A few key performance indicators (KPIs) we measure for this include:
- Search Engine Response Page (SERP) Rankings
- Lead Generation and Cost Per Lead
- Conversion Rates
- Cost Per Acquisition for Ad Campaigns
These KPIs allow us to expertly track your return on market investment (ROMI) to adjust your custom dental marketing strategy year-over-year.
How Do We Continue to Improve Productivity Year-Over-Year
As we track the effectiveness of your marketing campaigns, we are able to better adapt your dental marketing strategies and present you with the best investment plan to minimize costs and maximize results.
Unlike other dental marketing consultants, we prioritize looking to the future of where you can find the most growth within your target market. We work to expand your marketing range and cut costs while pursuing more profitable models of conversion that ultimately improve your ROI.
A Breakdown of How Our Top-Three Digital Marketing Services Help Your Business
Every business and dental practice is different, but by taking a few basic steps, we can start increasing productivity immediately and growing your marketing plan to outlast the competition. See our top-three digital marketing services below to see how we help you grow your business.
Facebook & Google Ads for Dentists
Paid ads are a fast way to get your business or practice to rank #1 in SERPs. When it comes to ads, pay-per-click (PPC) is the way to go. With PPC, you only pay when a viewer clicks on your ad, which appears in SERPs or news feeds.
Both Facebook and Google ads for dentists provide excellent PPC campaigns. However, based on your business plans, there are ways to customize these campaigns to achieve maximum results. To put it simply, Facebook ads are usually best when building brand awareness, while Google ads help more with making sales. Either way, PPC ads require a careful selection of keywords to work effectively.
SEO for Dentists
Another way of getting your website to rank #1 on Google is by using top search engine optimization (SEO) strategies. Our SEO experts will do a thorough keyword analysis of your existing brand and competitor brands to identify the best-ranking keywords for your digital marketing strategy.
Additionally, by using local SEO strategies to target your service area, we can ensure that your business is found by interested customers or patients who are more likely to utilize your services.
Medical & Dental Website Design
SEO and ads are all good, but without a professional website to hold your leads’ attention, it will be hard to retain viewers. At Med Rank Interactive, we offer custom medical and dental website designs that will enhance user experience and retain interest. We prioritize making your website user-friendly on every device, from desktops to iPhones.
Additionally, we ensure fast and responsive website designs that will capture your viewer’s attention and direct them to your best services. We utilize SEO here as well to make sure every page is indexed and ranked high on Google. Med Rank Interactive is also capable of hosting your website and handling SSL renewal for your peace of mind.
Unveiling the Unmatched Advantages of Med Rank Interactive for Your Business Needs
In a world where many competitors bind clients to rigid contracts, we break the mold by offering a flexible month-to-month commitment. Our clients have the liberty to back out at any time, ensuring their satisfaction and trust in our services.
Unlike competitors with cheaper but ineffective solutions, our dedicated account managers promptly respond to emails, complete requests immediately, and maintain open communication through phone calls and meetings. While competitors rely on slow ticketing systems, we prioritize real-time engagement.
Custom and Comprehensive Digital Marketing
Say goodbye to templated strategies! We pride ourselves on designing custom websites aligned with our clients’ brand visions. Our comprehensive digital marketing strategies are tailored for success, ensuring uniqueness in every approach. Don’t fall victim to website hostage situations. Some companies keep your website captive upon departure, leaving you stuck. With us, you retain control, free from such constraints.
Guaranteed Results
Results matter, and we guarantee them. Unlike competitors, we promise 20+ new patients/month and first-page keyword rankings in 90 days, supported by compelling case studies. Our commitment to measurable success sets us apart. While others tie you down with contracts, our month-to-month services prioritize earning your business every month. This flexibility ensures that our services consistently meet your expectations and needs.
Special Offering
As a special offering this month, we invite you to experience our unparalleled services with a free 30-day trial of our marketing services. Act fast before a competitor in your area claims this exclusive spot. Your success begins with a choice – choose us.
Don’t Wait to Improve Your Marketing Productivity with Med Rank Interactive
Your marketing productivity is paramount to ensuring a high return on investment. Utilize Med Rank Interactive to organize and plan your marketing strategy for your dental practice. Don’t wait for your competitors to steal your spotlight. Contact us for a free consultation to learn how you can rise above the ranks and grow your business.
